In this digital world the Email is a really powerful tool which can establish rapport, build relationship with customers and generate lots of new business if used wisely in online marketing, email shot or shot mail advertising.

We find out that very few of those are using e-mail properly and majority of those businesses are not taking advantage of this really powerful tool.

For example you will find many small businesses even don’t have an e-mail list for their customers. Can you believe it ? Yes it is a fact and they loose their business which they could earn.

Imagine having a list of 1000, 2000, 10,000 or more e-mail ids of your satisfied customers whom you can send a message in just few minutes without any printing and postage expense and hassle free methods with attractive Newsletters.

Nowadays many mail servers, and significantly free services as Hotmail, Yahoo, etc, refuse to accept messages from any local SMTP server: this is because in the past most SPAM was sent through local servers; therefore, as a spam-prevention measure, they accept messages only from “public” SMTP servers – servers whose addresses have been registered as public SMTP relays (technically it’s a little more complex thing, but this approximation gives the idea).

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